Sinful Lashes was originally programmed as an HTML site with Open Cart for the e-commerce engine. The owner came to us because the cost of updates was almost prohibitive. When the owner wanted to make updates to the layout of the site,  the updates had to be made on every page of the HTML site as well as the template for the Open Cart e-commerce system.   We moved this client in to a Content Management System with Mijo Shop, which is a ported version of Open Cart for use with the Joomla Content Management System.  Now when making layout changes, the adjustments happen in one place only providing a seamless look from mobile to desktop.

One of our clients approached us about building a custom client/server database system. This system would replace an old Paradox database that required Windows XP  in order to run.  We built the new database application on Linux, Apache, MySQL and PHP (LAMP).  We created a search front end that had a similar look and feel to the original Paradox database, and created similar reporting features.  The new system is now platform independent, requiring only a webserver, PHP and MySQL in order to run.

This client came to use seeking a low cost solution to provide their Salon with a website to showcase their work, business hours, contact and appointment bookings.  We reviewed a wide array of ready made templates with them.  They selected a template, we made the changes they requested and imported their content to provide a ready made responsive website.  To further their goals,  they returned to us and signed up for one of our many SEO plans.

This is an example of one of our Search Engine Optimization (SEO) clients.  They came to us 6 months ago trying to bring more traffic to their site as well as increase conversions to purchases and appointments.   This has been one of our most successful returns on 6 months of investment.  There have been significant improvements across the board, meeting all of the goals of this client.

• Sessions up 33.91%
• Users up 34.38%
• Page views up 131.67%
• Pages per session up 73%
• Average session duration up 4.59%
• Bounce rate down a fantastic 81.33%

The only statistic that is seemingly off is the percentage of new sessions, which was down by 8.23%.  However,  the number of new sessions is still 61.46%, demonstrating that a whopping 38.54% of visitors are returning customers.  This New Session ratio demonstrates both the satisfaction of existing customers as well as an excellent strategy to engage potential customers. This is how strategic search engine optimization can help to boost your business.